Marco Piedy Portfolio
Design. Art direction. Motion.
Contact for availability marcopiedyx@gmail.com
Client: Capital One
Studio: Brand Creative / Mondial
Copywriting: Chris Hull
Creative Director: Dave Padgett
My Role: Art Direction
Capital One served as a presenting sponsor for the NCAA Orange Bowl.
We developed and executed an integrated social media campaign,
encompassing static, animated, and video content, along with a gameday activation.
The campaign was unified under the "Big Props" theme and introduced a cast of
Game Day Heroes, showcased across various social media platforms.