The campaign boldly celebrates Stoli's 80-year heritage as a trailblazer in the vodka industry, emphasizing authenticity over superficial trends. It highlights Stoli as the original premium imported vodka in the U.S.,
the first in space, and a pioneer of flavored vodkas, capturing what it means to be "THE Vodka."
The creative aims to make a departure from an industry flooded with the superficiality of over-designed bottles and over-idealized lifestyles.
The creative aims to make a departure from an industry flooded with the superficiality of over-designed bottles and over-idealized lifestyles.
The Vodka campaign vividly comes to life across TV, print, digital, mobile, and out-of-home platforms, used in different cities to public executions, ensuring maximum visibility and impact.